The Founders' Stack / Blog

The Fundraising
Library.

Make the next fundraising decision with a clearer picture. Practical guides, worked examples and tools you can put to use.

Founder reviewing an investor-fit checklist with a magnifying glass
Investor discovery · Guide 01

How to build an investor shortlist for your startup

Turn a list of names into a set of investors you can explain, qualify and approach. Includes a worked example and a downloadable checklist.

2 October 20268 min read
Founder preparing an update letter covering progress, challenges and asksInvestor updates · Guide 02

Monthly investor update template

Copy a reusable template, read a fictional example and prepare your own draft with RadarLab.

2 October 202610 min read
Founder reviewing an illustration of shared company ownershipOwnership and dilution · Guide 03

How to calculate founder dilution

Work through a priced round, compare option-pool assumptions and try your own numbers with CapLab.

3 October 202610 min read
Founder organizing investor conversations in a paper plannerRunning a raise · Guide 04

How to organize investor outreach and follow-ups

Keep stages, evidence and next actions clear. Includes a tracker, fictional examples and a FundLab walkthrough.

Published 3 October 202613 min read
Founder reviewing presentation slides beside an easelPitch preparation · Guide 05

What to include in a seed pitch deck

Plan the slides, check the evidence and review a fictional example. Includes a worksheet and PitchLab walkthrough.

Published 3 October 202612 min read
Founder organizing records in an accordion fileFundraising preparation · Guide 06

Startup fundraising data room checklist

Prepare staged document packets, track missing records and check sharing decisions. Includes a register and DDLab walkthrough.

Published 3 October 202613 min read
Seated founder with a notebook beside an hourglassCash planning · Guide 07

How to calculate startup cash runway

Calculate the simple ratio, compare changing cash patterns and download a monthly worksheet. Includes fictional model examples.

Published 3 October 202612 min read
Founder reviewing an open planning notebookFinancial planning · Guide 08

What your financial model should include before a seed round

Review the drivers, statement links and scenarios. Includes a worked example, assumption register and current ModelLab walkthrough.

Published 3 October 202613 min read
Founder comparing two financing papersValuation and ownership · Guide 09

Pre-money vs post-money valuation: a worked example

Translate the headline, check the share price and compare ownership. Includes worked quotes, a worksheet and CapLab.

Published 3 October 202611 min read
Founder planning hires beside a team reserve cabinetOwnership and team equity · Guide 10

How an employee option pool changes founder dilution

Compare pool timing, translate the denominator and separate grants from top-ups. Includes worked cases and a review worksheet.

Published 3 October 202612 min read
Editorial illustration of a founder reviewing a short introduction letter beside an open envelopeInvestor outreach · Guide 11

How to write an investor introduction email: three templates

Adapt three templates for a warm request, forwardable note or direct introduction. Includes recipient checks and a FundLab walkthrough.

Published 3 October 202613 min read
Editorial illustration of a founder placing an evidence folder beside a calendar with one date markedRunning a raise · Guide 12

How to follow up with investors after a pitch

Respond to the actual question, deliver promised evidence and agree a next step. Includes five examples and a review checklist.

Published 3 October 202613 min read
Founder comparing a cap price and a discount price on a balance scaleInvestment terms · Guide 13

SAFE valuation caps and discounts: how conversion works

Follow a single SAFE from its signed terms through conversion and new money. Includes explicit assumptions and a scenario worksheet.

Published 3 October 202610 min read
Editorial illustration of a founder reviewing clipped documents on a mint deskInvestment terms · Guide 14

Liquidation preferences: who gets paid when a startup exits?

Compare preference, participation and conversion across fictional exits. Includes an interactive waterfall and a review worksheet.

Published 3 October 20269 min read
Editorial illustration of a founder comparing evidence, assumptions and a valuation rangeValuation · Guide 15

How to estimate the valuation of a pre-revenue startup

Build a supported valuation range and test the assumptions. Includes evidence checks and an illustrative sensitivity worksheet.

Published 3 October 202612 min read
Editorial illustration of a founder with a notebook beside a large desk calendar and hourglassEmployee equity · Guide 16

Startup employee vesting: cliffs, schedules and leavers

Separate vesting, exercise and ownership. Work through a fictional schedule and prepare the questions to review before signing.

Published 3 October 20269 min read
Editorial illustration of a founder examining a research notebook labelled Decisions, Progress and Evidence beside a magnifying glassOriginal research · Guide 17

What investors look for in founders: lessons from our VC research

Turn selected VC interview observations into evidence you can prepare. Includes research limitations and a founder evidence worksheet.

Published 3 October 202610 min read
Editorial illustration of a founder comparing a sheet with an open green binder and a separate ledgerFundraising preparation · Guide 18

How to prepare for investor due diligence

Assign owners, reconcile records and resolve gaps before sharing. Includes a worked preparation process and a diligence response register.

Published 3 October 202614 min read
Built for the work ahead

One useful decision at a time.

Start with investor fit, build a clear monthly update and model founder dilution. Then organize outreach, prepare your seed deck and assemble the supporting documents and review your cash runway and financial model.

For interviews and founder stories, read Founders' Capital and Founders' Psyche.